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Startup Spark

Archive for the ‘Publicity’ Category

October 7th, 2008

Be Heard! Are you struggling to get noticed?

Another issue of Be Heard! the free weekly ezine from Be Heard Solutions is now available. In it learn how to get noticed by journalists, how to contact producers at American Public Media and much more.
Check it out here.
Tags: Be Heard, Be Heard Solutions, Be Heard! ezine, marketing, Penny Pinching Publicity, PR, Publicity, Shannon Cherry

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By ShannonCherry -- 1 comment

October 6th, 2008

Monday Media Marketing Minute: Don’t expect cheerleaders

In this week’s Monday Media Marketing Minute, I share what journalists can’t really do for your business.
And don’t forget to check out other media tips at The Power Publicist.
Tags: journalists, media, media-relations, Monday Media Marketing Minute, Publicity, Shannon Cherry, small-business

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By ShannonCherry -- 0 comments

October 1st, 2008

Be Heard! What are you afraid of?

Another issue of Be Heard!, the free weekly ezine, is now available.  Get tips how to blog for business, info on the improved Penny Pinching Publicity, and contacts at Parents magazine..
Check it out here.
Tags: Be Heard! Shannon CHerry, blogging, marketing, PR, Publicity, small-business

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By ShannonCherry -- 0 comments

September 22nd, 2008

Monday Media Marketing Minute: How to use LinkedIn for Marketing

In this week’s Monday Media Marketing Minute, I share some secrets of using LinkedIn to get more publicity and free marketing to your perfect target customer.
And don’t forget: this month’s Penny Pinching Publicity is all about social media and how to use it to get free PR. Check it out.
Tags: Free Publicity, linkedin, marketing, Monday […]

 
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By ShannonCherry -- 0 comments

September 15th, 2008

Monday Media Marketing Minute: Don’t think you need Twitter?

Don’t think Twitter is for you? Well, perhaps you should ask Exxon, who just spent tons on time and money cleaning up a PR mess on the social media site.
Find out more by listening to this week’s Monday Media Marketing Minute, where you’ll see that a little time on social media isn’t a bad thing […]

 
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By ShannonCherry -- 1 comment

September 2nd, 2008

Don’t think social media matters? Just as the Palin family

With all the broo-ha-ha going on right now with McCain’s VP pick and her ‘family’ situation, you may think this has nothing to do with small business.
But it does.
This ‘leaked” due to social media. Bloggers were speculating that Bristol Palin, the17-year old daughter of vice presidential candidate Sarah Palin, with the real mother of Sarah’s […]

By ShannonCherry -- 1 comment

September 1st, 2008

Monday Media Marketing Minute: Consider the new medium - blogging

In this episode of the Monday Media Marketing Minute, you will learn why reaching out to bloggers can be a great way to get publicity.
It’s all part of this month’s focus on the social media.  Listen in and find out more.
Tags: blogging, marketing, Monday Media Marketing Minute, PR, Publicity, small-business

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By ShannonCherry -- 0 comments

August 27th, 2008

Stop asking me to swap links - it’s bad for business

It seems just about every day lately, someone is emailing me to request a link swap.
And I have to say to all of you: STOP!
I understand why you think swapping links will help you in your quest to be number one on the search engines. (It doesn’t… just read Rebecca Murtagh’s info on what makes […]

By ShannonCherry -- 4 comments

August 25th, 2008

Monday Media Marketing Minute: Social Media as PR Tool

In this week’s Monday Media Marketing Minute, we’re starting a series for the next few weeks on using social media to get publicity.
This week, why social media is a great PR tool.
And it’s served up in less time than it takes to have one of your interns get you a chai tea latte!
Tags: free advertising, […]

 
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By ShannonCherry -- 0 comments

August 18th, 2008

Monday Media Marketing Minute: Want to be featured on this blog?

Getting featured on a top blog (like Startup Spark) can give you a big boost publicity-wise.  But most people are making big mistakes when pitching me, and other bloggers.
Listen to this week’s Monday Media Marketing Minute and find out how to pitch a blogger properly.
Tags: , bloggers, Internet coverage, Publicity, startup, startup-spark

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icon for podpress  Monday Media Marketing Minute: Want to be featured on this blog?: Play Now | Play in Popup | Download

By ShannonCherry -- 0 comments