Even though it’s summer, if you want get ready for a fourth-quarter boost (the time when people are more eager to buy) you need to start NOW!
Most magazines are already thinking of stories with a winter or holiday angle. So you should be thinking that way, too – if you want to beat the competition […]
Another issue of Be Heard!, the free weekly ezine, is now available. In it, I share information on the evolution of the press release, as well as how to use it effectively in a Web 2.0 world. You’ll also get contacts at Pink Magazine, and much more.
Check it out here.
Tags: Be Heard Solutions, Be Heard! […]
Another issue of Be Heard! is ready for viewing.
Last week, I posted a bit about how shocked I was that my interns never knew what a press kit was for. So I was inspired in this issue to share a bit about press kits and what to put in them.
You’ll also get the contacts for […]
In this week’s Monday Media Marketing Minute, I share the way to consistently do your marketing - and making it effortless.
And if you are interested in learning marketing this summer, join me for Marketing Summer Camp.
Tags: consultant, effortless marketing, marketing, marketing summer camp, power publicst, Shannon Cherry, small business marketing, solo professionalShare This
It’s important to make your business visible, in your community and beyond. After all, when people are looking to buy products or services, they usually opt for the business they remember seeing or hearing about.
Use the following ideas to market your business, create visibility, and drive more customers to your doors.
1.) Launch an event – […]
Tags: marketing, marketing summer camp, PR, Publicity, SEO, Shannon CherryShare This
Getting publicity for your business can seem like a challenge. How do you publicize your company although nothing you would consider newsworthy has happened? The answer is you make something that would typically not be too important or newsworthy seem like it is. If it seems newsworthy or interesting to an editor or a journalist, […]
Since we’re in the middle of the Great Blog Off, I though I’d talk a bit about why doing good for others can bring you lots of rewards!
Besides the fact that helping others makes you feel good, there are several ways to make the most of your contribution:
Write and send out a press release locally […]
Should I email a reporter?
It’s one of the most common questions I get when I teach and coach small business owners about publicity.
Find out my answer, by listening to this week’s Monday Media Marketing Minute.
Tags: email reporters, Free Publicity, journalists, marketing, media releations, Monday Media Marketing Minute, PR, small-businessShare This
I am so glad you’re reading this right now.
Because if you were considering taking (and getting the recordings of) my brand new teleclass Happy Holidays: Your Guide to Free Year End Publicity you need to get off the fence.
The teleclass starts in two days.
And the only thing you get from sitting on a fence is […]
Sparking startups with advice, inspiration and a bit of craziness...
Written by Shannon Cherry [email] for b5media.
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