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Startup Spark

Archive for the ‘Business Failure’ Category

June 12th, 2008

Are you a know it all?

A lot of us get really excited when we decide to start a business. It’s easy to be enthusiastic and a great business person should  be excited to do something they’re passionate about. But before you take the leap its very important to realize many of the misconceptions out there.
No matter what product you have […]

By ShannonCherry -- 2 comments

June 10th, 2008

Hell-oh!?! Can you be any ruder?

Friday night I got an email from a women who we’ll call Sammie. I met Sammie at a networking event six months ago where I was the speaker for the evening.
I liked Sammie, who owned her own business. She was fun, stylish and smart - or so I thought. She contacted me a […]

By ShannonCherry -- 5 comments

June 3rd, 2008

Are you treating your business like a buffet?

Let’s face it, we can all lose focus of our business goals as we get swept into the details and distractions of daily life.
I will admit there are times I get ‘bright shiny object syndrome’, that is, getting distracted by things (usually cool techie stuff) that keep me away from the big picture.
There’s so much […]

By ShannonCherry -- 4 comments

May 27th, 2008

Are entrepreneurs risk takers?

Keith McFarland’s new Time magazine article claims that entrepreneurs aren’t really fearless.
And I must disagree.
He says that many people starting up companies think in terms as a brilliant experiment - that if it doesn’t work out they can go back to getting a ‘real job.’
It’s taking that initial leap -rather than staying in a secure environment […]

By ShannonCherry -- 0 comments

April 18th, 2008

Success Secrets: Kendall Summerhawk, marketing and branding pro

As part of Success Secrets: this and every Friday, we talk with entrepreneurs and other professionals about building a business.
Today, we interview Kendall Summerhawk, a marketing and branding coach, and owner of KendallSummerhawk.com
(Images courtesy of Shannon Cherry of BeHeardSolutions.com)
Tags: entrepreneurs, Kendall Summerhawk, marketing, start-up, startups, Success SecretsShare This

 
icon for podpress  Success Secrets: Kendall Summerhawk: Play Now | Play in Popup | Download

By ShannonCherry -- 1 comment

April 17th, 2008

How are you bracing for the slump?

USA Today just had an article about how some startups are preparing for the economic slowdown.
They gave some good ideas.
But I think they only hit the tip of the iceberg on what people could be doing.
What about marketing? Sure, it’s great it pad your bottom line with VC funds and using collaborative, larger businesses. But […]

By ShannonCherry -- 0 comments

April 15th, 2008

Small Business Owners More Pessimistic

Optimism among small business owners is the lowest it has been in 28 years. The Small Business Economic Trends report released by the National Federation of Independent Business said that Small Business Optimism fell 3.3 points, the lowest since the second quarter of 1980.
Much of the problem seems to be the fear of a recession. […]

By ShannonCherry -- 1 comment

March 19th, 2008

Why hype wins short term, but frankly sucks

I just talked about how honesty pays. And now I want to talk about why people buy the hype.
My pal Eric over at Common Sense PR recently spotted some PR on a new business that helps startups.
Frankly, there are two things that bother me about the company.
First, I can’t agree enough with Eric about how […]

By ShannonCherry -- 1 comment

March 14th, 2008

My book recommendation on resilience

Do you know what impacts health and longevity the most?
EDUCATION is top of the list!
That’s why I’m always reading books, listening to audio programs, and attending quality trainings. And, when I come across a particularly useful book or program, I love to share it with my
community.
Today’s recommendation is a brand new book called “UPPING the […]

By ShannonCherry -- 1 comment

March 13th, 2008

4 ways to increase your chances for startup success

When starting a business, there’s no guarantee of success, even when you have unique skills, experience, knowledge and talents.
But you can increase your chances in any given opportunity:

Never stop learning. By continuing your ‘education’, you’ll build a habit that will serve as a guarantee against “being left behind or missing the boat”.  Always be reading […]

By ShannonCherry -- 1 comment