Are you giving holiday gifts to your clients or customers?
American Express just released its annual survey of small business owners who are saying they won’t be buying a gift this year for their clients or customers.
This is down 11% from last year’s figure of 70%.
According to the survey:
The most popular choice among small business owners this year is to send cards and calendars to clients and customers though this number is down considerably from last year (34% vs. 48% in 2006). The second most popular gift choice is gift cards (26%) followed by fruit/food baskets (20%), unique company branded/monogrammed gift items and donations to charity made in a client’s name (each 18%), flowers/plants (9%) and wine/liquor (8%).
I’m the type of gal who believes honoring customers for their business is a good thing, so I’ll be sending out a little something to my clients. I usually send a New Year’s card as well.
Will you be giving something to your clients and customers? Tell me why or why not.
POSTED IN: Entrepreneurship
6 opinions for Are you giving holiday gifts to your clients or customers?
Are you giving holiday gifts to your clients or customers? · Gift Card News and Deals
Dec 5, 2007 at 1:57 am
[…] Original post by Startup Spark […]
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Dec 11, 2007 at 2:02 am
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Dec 11, 2007 at 11:59 am
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Dec 11, 2007 at 12:23 pm
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Mary Emma Allen
Dec 11, 2007 at 8:59 pm
Thanks for participating in the Business Channel Theme Day, Shannon.
Wrapping It Up Business Style
Dec 14, 2007 at 5:00 am
[…] at Startup Spark, Shannon Cherry’s wondering if you’ll be giving a gift to your customers this season. According to a recent survey, fewer small business owners are […]
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