When your starting up your business and working in it daily, it can be hard to come up with new, innovative ideas.
But you can DO it. Here’s some ways how, with help from some of the great thinkers:
SIMPLIFY. Boil the problem down to its bone. Toss out all the details that aren’t important or relevant. […]
You’ve just done your first direct marketing campaign. And you got a response! It’s time to celebrate! Right?
Wrong. You still need to qualify the leads.
Sometimes we get so caught up in the campaign, we forget to realize that just because someone responds to your marketing doesn’t mean that they will immediately buy from you.
It’s important […]
In this week’s episode, just under three minutes, learn the way to make marketing an automatic party of business-as-usual.
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that will help you learn the secrets to attract more targeted clients and […]
Although most small business owners are a bit worried about the economy, they are not tightening their belts. That’s according to a new survey by FedEx/Kinko’s.
Despite a large majority of respondents voicing concerns about the impact the current economy on their business, 92 of respondents said they will keep or even increase their marketing budget […]
As part of Success Secrets: this and every Friday, we talk with entrepreneurs and other professionals about building a business.
Today, we interview SK Joun, an author and publisher of the magazine Parents for Parents. You learn some of her tactics to breaking into the tough magazine world.
(Images courtesy of Shannon Cherry of BeHeardSolutions.com)
Tags: entrepreneur, […]
Interesting study out at AdWeek. According to Universal McCann more Americans read and watch social media than actually produce it.
It also appears that Asians produce the most content (that’s obviously made to fill the American appetite.)
The study also showed about 60 percent of Internet users in the US read blogs, but just 26 percent had […]
Hello, dear readers! As a regular blogger on b5Media’s food industry site Daily Blender, I’m happy to have the opportunity to guest over here at fabulous Startup Spark this week! As a fellow entrepreneur, I like to tune in to Shannon’s column as much as I can.
I had to laugh in particularly at her post […]
Are your products or services geared towards only one target market? You can increase sales and profits by increasing your target markets. Below are some creative ways to increase your target markets by using your existing products and services you’re selling right now.
REDESIGN
You can increase your target markets by redesigning your products and services. For […]
This week is National Small Business Week.
And the answer to my informal poll of small business owners in my area is, “So what. How Cares?!?” Or “Really? I had no clue.”
And frankly, that’s pretty much my thought about it, too.
Although billed by the Small Business Administration (SBA) as a five-day event intended to spotlight the […]
No matter what business you are in, referrals can be a HUGE income generator. In fact, some businesses end up ending their other advertising efforts because they can keep busy with referral biz.What’s great about referral marketing is that it can cost nothing! You get them because someone feels confident in your product or services […]
Sparking startups with advice, inspiration and a bit of craziness...
Written by Shannon Cherry [email] for b5media.
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