I’ll admit it. I get bored sometimes with my marketing efforts.
And often, because I’m tired of something I’ll start tinkering with it. But then I’ll stop, and remind myself of a lesson learned long ago.
I used to do PR for Minolta. And during my work their they changed their famous tagline “From the minds of […]
According to a new poll, most small businesses don’t have any health coverage for owners and employees. Discover Business Card’s survey says almost 77 percent of small business owners do not offer health insurance to their employees.
But 39% of small business owners also say the cost of health care makes it difficult for […]
Recent estimates say that outsourcing tasks to independent contractors can save as much as 30 percent versus hiring an employee.
And in today’s virtual marketplace, almost everything a company does can be outsourced, including engineering, marketing, and manufacturing. Yet only 6% of the companies that outsource are satisfied with the practice.
Why? According to the […]
In less than the time it takes to get your iced mocha semi-skim latte, learn some secrets to get a real buzz.
Are you longing to be the hometown hero? When your business attracts local clients and customers, you may want to stop worrying about national publicity (Buh-bye Oprah!) and start focusing on local publicity by […]
I was reading a story at the Pittsburgh Post-Gazette and I was surprised by the comments of the person interviewed, Paul Stappas.
When thinking about starting a business, he suggested that you should try to convince yourself why you shouldn’t. His reasoning: it will help you realize the potential issues and risks involved with your business […]
It’s been quietly buzzing about… the “R” word. But the real question is can a small business - especially a startup - survive during a recession?
Well, of course. There’s been recessions before and businesses have survived. The key is all in the planning.
Here are some of my ideas to keep you in the black […]
It’s very easy to get rapped up in things that don’t get you where you need to be. Remind yourself of this: when you are sitting at your computer or whatever looking at a list of things to do, look at it from a monetary standpoint. What is most important for my business now? What […]
A recent UK survey conducted by UK200 Group and Clydesdale Bank says most small businesses are looking for good customer service when it comes to finding the right accountant.
More than 86% said poor or incorrect advice from their accountant had encouraged them to take their business elsewhere. The second biggest deal-breaker was “a lack of […]
Many people with the entrepreneur bug often turn to franchises. After all, you invest some money and you’ve got an almost ‘instant’ business in a box. Well, sort of.
The biggest problem is that most people jump on a franchise when it’s ‘hot’, which means in many case it’s already over-saturated.
Take my favorite “I don’t get […]
Does it sometimes seem like just when you think you’re on top over everything- and it looks like your over a major hurdle, something yanks you back into overwhelm?
Yup, it’s hard to really keep things organized and moving forward smoothly.
As business takes off, you will find the things you’ve done in the past get you […]
Sparking startups with advice, inspiration and a bit of craziness...
Written by Shannon Cherry [email] for b5media.
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