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Startup Spark

Archive for December 2007

December 20th, 2007

Let your customers & clients do the scheduling

A couple of weeks ago, I finished reading the 4- Hour Work Week by Tim Ferriss.
Although I was planning on giving my thoughts on the book in 2008, I wanted to say that automating some business tasks can - and does - really make a difference to your bottom line.
Most small business owners skip over […]

By ShannonCherry -- 2 comments

December 19th, 2007

Health coverage & small business: an election issue

The rising costs of health coverage is a big problem - especially for small businesses and startups. And it looks like it’s going to be one of the hot political issues for the presidential election.
I was just reading in the New York Times, that many small business lobbying groups are calling for universal health […]

By ShannonCherry -- 2 comments

December 18th, 2007

Resolutions to PR Revolutions - Part 2

Successful companies make public relations a priority. Whether selling direct, through distribution channels or via e-commerce, a successful company must achieve and maintain a strong market presence through a continuous and effective public relations program.
Here are some low-cost public relations strategies to help revolutionize small businesses and startups.1) Write articles. Articles don’t have to be […]

By ShannonCherry -- 1 comment

December 17th, 2007

Turn you resolutions into PR revolutions - Part 1

As eyes look forward to a new business year, many small business owners and startup entrepreneurs are hoping that this upcoming year will be the one that catapults them into success. But businesses often overlook a key element when making their business plans and resolutions.
Most new businesses fail within three years and it’s often due […]

By ShannonCherry -- 2 comments

December 17th, 2007

Monday Media Marketing Minute: Off the record

In less time than it takes to get your favorite holiday spice latte, learn a publicity technique that really will give you a buzz.
This week’s topic: why you shouldn’t ever say ‘off the record.’
Tags: buzz, Cherry-Communications-QuickCast, media-relations, Monday Media Marketing Minute, off-the-record, PublicityShare This

 
icon for podpress  Off The Record: Play Now | Play in Popup | Download

By ShannonCherry -- 0 comments

December 17th, 2007

New bill helps small business with energy costs -and going green

We know the rising cost of energy is effecting small businesses and startups - just like everyone else. But for many small business owners, the price is just too high too pay - and they end up closing shop.
The US Senate recognized this and  has passed an energy bill, H.R. 6, that includes a handful […]

By ShannonCherry -- 0 comments

December 14th, 2007

Were you scammed this year?

If you were scammed this year for some easy startup scheme, you weren’t alone, according to ConsumerAffairs.com top 10 scams of 2007.
The unemployment rate may be low, but Americans increasingly long to fire their boss, bail out of the rat race and work from home. That mood set up one of this year’s ripest growth […]

By ShannonCherry -- 1 comment

December 13th, 2007

10 reasons why your business may be failing

You created your business this year, but now, looking back, you wonder if it’s all been a waste of time. Here are just some of the reasons your business maybe failing - and best of all they’re easily corrected!
And although these hints are for online businesses, if you own a brick & mortar place […]

By ShannonCherry -- 2 comments

December 12th, 2007

Startup Wins 100K from Amazon

Amazon Web Services just awarded  $100,000 in cash and services to a Silicon Valley firm, Ooyala, as part of its Amazon Web Services Start-Up Challenge.
The challenge was a business contest for companies using Amazon’s web services to build their products. Ooyala is a developer of a platform for delivering video content for publishers.
The […]

By ShannonCherry -- 1 comment

December 12th, 2007

The best business advice

If you’ve been following the b5 media Business Channel’s recent Apprentice-style contest, you already know about Kay, but if not, please read all about her and my team (The Pros) answers over here.
But for more times than I can count, the Pros lost again to the Aces, so now the rules have changed and individual […]

By ShannonCherry -- 0 comments