As part of Success Secrets: this and every Friday, we talk with entrepreneurs and other professionals about building a business.
Today, we interview Marley Majcher, the owner of The Party Goddess. Learn about her success secrets of creating one of the premier catering companies in Los Angeles.
(Images courtesy of Shannon Cherry of BeHeardSolutions.com)
Tags: Entrpreneur interviews, Marley Majcher, start up advice, Success Secrets, The Party GoddessWith all the news about gas prices and food prices soaring, I was wondering how such increases are effecting entrepreneurs.
For me, since I run a virtual PR firm, the increases haven’t hurt my business. But I can imagine a restaurant or someone who travels a lot for business could really be in a pinch.
Is it the price for doing business in today’s economy? Do you swallow the costs, feeling it’s what the market can stand? Or are you passing the cost onto your consumers?
I’d love to hear from you to get an idea of what’s going on…
(photo courtesy of Shannon Cherry of BeHeardSolutions.com)
Tags: consumers, economy, entreprenrus, high prices, increasing prices, running a businessFind out how to make your press releases Web 2.0 ready in the current issue of Be Heard!, the free weekly online newsletter for entrepreneurs, solo professionals, consultants, coaches and small business owners that will help you learn the secrets to attract more targeted clients and customers through publicity and promotions.
You’ll also find out about some of the key editors over at BusinessWeek, and more!
Click here for the web version. Or better yet, subscribe today at www.beheardsolutions.com and get all this - and more delivered to your email each week!
Tags: Be Heard! Be Heard Solutions, entrepreneur, ezine, marketing, Publicity, small-business, solo professionals, start-upsYoung, hip, rebellious. That’s who starting tech-based companies.
At least that’s what I thought.
But according to a new study by Kauffman Foundation and researchers at Duke and Harvard universities, most U.S.-born technology and engineering company founders are middle-aged, well-educated and hold degrees from a wide assortment of universities.
The description paints a picture that sharply contrasts with the image of the baby-CEO or college drop-out typically associated with tech entrepreneurs.
Quite interesting.
Tags: business owners, demographics, startup, tech CEOsMore than 70 percent of Americans want to start a business. So what’s keeping them from doing it?
One word: FEAR.
But I think it’s easier than ever to get started. With great technologies now available, practically anyone with a computer and internet access can get started - without a lot of cash.
And one way to stop having fear get in the way is to ask questions.
Getting expert advice will help you successfully start and grow your business. You can find local support and training via government-funded small-business programs and community college business classes.
Plus, I think there’s a ton of small business owners who really want to help others.
For example, I’ve just met a great guy who’s worked in Fortune 50 companies, and now has reached out to me to tweak a few things. I can’t help being excited by having someone at hand to help me.
(Photo courtesy of Shannon Cherry from BeHeardSolutions.com)
Tags: ask for help, get help, small-business, start-up, startupsAs a startup, you may not think about retiring. After all, that’s a LONG way off, right?
But
it’s important. Real important.
I just realized I need to be socking more away than I had in the past (when I had a job). Even though I was putting money each month into my IRA, when I reviewed the numbers I realized I won’t be where I want to in 25 years!
But the key is to start - and do it as soon as possible. Even if it’s a little now, and more later, it’s worth it.
What are you doing now for your retirement? I’d like to know!
(Photo courtesy of Shannon Cherry from BeHeardSolutions.com)
Tags: retire, retirement, savings, small-business, start-up, startupsIn less time than it takes to stand in line and place your order at your local coffee jangout, you can learn a quick tips to build a real buzz.
This week, I’m sharing my secrets to connect with an editor after your send them a pitch.
Tags: editors, Free Publicity, journalists, marketing, Monday Media Marketing Minute, pitch, PublicityHere are some of the most commented posts on Startup Spark for the month of April.
From the recession, to marketing and even a bit of advice from twin toddlers, it’s all here:
As part of Success Secrets: this and every Friday, we talk with entrepreneurs and other professionals about building a business.
Today, we interview Mari Smith, one of the premiere experts of using Facebook for business. She’s the creator of Facebook for Professionals.
(Images courtesy of Shannon Cherry of BeHeardSolutions.com and Mari Smith.)
Why do so many companies fail? Often new business owners are so enamored of their new product ideas that they fail to do their research , or they ignore what the research tells them. It is important in product development to develop products that your consumer’s want, not simply what you desire to produce.
Here are some steps to find out more about your target market.
Step 1: Go to www.google.com
Step 2: Identify key words that describe your target market and service/product offering
Step 3: Run a search on each of those keywords
Step 4: Research the top 10 Sites that show up on Google and the sponsored links on the right for the following 7 Key Market Research Questions :
Step 5: Create a one page document for each company that summarizes the key questions and then one final executive summary of all 10 sites comparatively. Use this information to create and position your own marketing strategy.
Other Ideas
(photo courtesy of Shannon Cherry of Be Heard Solutions)
Tags: entrepreneur, entrepreneurs, marketing, small-business, startup, startups, target-marketSparking startups with advice, inspiration and a bit of craziness...
Written by Shannon Cherry [email] for b5media.
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